Jordan Rossman was inspired by the Curaytor Marketing Plan and created a custom reel to highlight his local market

We’re always coaching our clients to use data in their marketing, so we loved it when Charles Cherney launched his “Market Minute” on Facebook.

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In under 60 seconds, Charles Cherney presents interesting data to his audience and gives them an update on the market. In this Market Minute, he gives a clear breakdown of what's happening in multi-family homes in Cambridge this year compared to last year.

Using data in your marketing is an excellent way to lead with value. People love to talk about real estate, but most people don't always know how to interpret the data or why it's important to them. If you do it consistently, you'll become the #1 real estate resource for where your audience goes to get their information.